How hard is it to make a new name? Nothing should be called New anything.
I was born in 75 and I think there were silly laws like that here then. Or it was severely limited. Supermarkets eventually won over the silly rules.
Is it the Jews we have to think for the monumentally stupid concept of Sunday being the first day of the week? It's the weekEND. Even in religion, it's the day of rest, and you rest after you work, not before!