Semi OT (chip shortage related): American Automaker's Harsh Low-End Lesson

May 06, 2021 Last reply: 5 years ago 30 Replies

There's no money in cheap cars, anymore. Pricing cars at $25,000 serves no function but to lose money, anyone who can afford to pay $25,000 for a new car can afford to pay $35,000, or $45,000.



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"Through the haze of production cuts and supply-chain snafus, some automakers are discovering they can deliver better results without stockpiling vehicles or padding sales volumes with low-priced, low-margin models."


No money in cheap microcontroller either. The $3 to $5 micros are all out of stock or long lead time. So, i have to go with $10 to $15 chips with 1M flash to build some LED blinkers.

Heard of transistors, resistors, and capacitors? Relaxation oscillators? (ducking)

John ;-#)#

Even the attiny85 is getting scarce.

But need ADC to scan signal, and USB for logging. Unfortunately, can't do both currently with STM32F411 ($10), might need STM32F649 ($15).

I'm paying up to $60 for a $3 CODEC because the factory burned down. A part that is still in full production with lead times of over a year is only going for 3x it's regular price.

Such is life in times of allocation.

To just blink some LEDs the attiny84 is a great value right now, usually they're more expensive. only 82 cents in singles.

It has 10 bit ADCs and you can bit-bash USB comms from one so long as you don't expect miracles. Clock it at 18 or 20 MHz using an external crystal for best results:

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