I work as a consultant and my colleagues and I is a rather small group that makes control and automation systems for customers (among other things).
We don't do "rocket science" stuff, but of course we are planning on taking on more advanced things in the future.
We have (for a long time) had discussions about selecting a preferred MCU manufacturer for the projects where the customer says "don't care".
There are of course several candidates that fit our need. And our needs would be from low pin-count 8-bit MCUs up to perhaps medium advanced Cortex-M3, most likely not above anyways.
Currently, what I have in my head is Atmel and STMicroelectronics. Others like Microchip, NXP, Freescale and Renesas just doesn't feel right.
I am definitely leaning towards Atmel, mostly because Atmel seems more like a "Microcontroller" company, while ST seems more like a "Microcontrollers among other things" company, plus I have more experience with Atmel chips.
Please, I would like all possible input from you guys. I guess price and current consumption doesn't need to be discussed here, that is pretty easy look up.
Thanks in advance!
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