I bought a six-pack of UV glow paint on ebay...
and tried pulsing all the colors with a 365 nm UV led.
I measured the light on my trusty PH200 o/e converter. If I move the card around so that the PH sees just the UV bouncing off the card, I get hardly any signal. There is some visible blue light coming from the LED, and even a bit of orange. The PH response peaks around 900 nm and is basically dead at 365.
I can slide the card to whack the various phosphors. The orange was best, giving over 10x the response from the LED alone. The two reds were almost as good, and the others were pretty wimpy.
What's interesting is the risetime, about 100 ns, which is the native PH200 step response. So these cheap phosphors are fast.
These phosphors are more efficient cold, maybe 15% better if spritzed with freeze spray.