Q (ANE): Honda wants two-thirds of its global sales to come from electrifie d vehicles by 2030. What is your road to electrification when demand for hy brids and EVs is still undeveloped?
A (Hachiago ): I believe hybrid vehicles will play a critical role. The obj ective is not electrification, per se, but improving fuel efficiency. And w e believe hybrid vehicles are the way to abide by different environmental r egulations.
So the head of Honda doesn't get it. Getting better fuel economy isn't the goal at all. Eliminating carbon emissions is the goal. Hybrids are inher ently flawed in that for most people they still require burning of fossil f uel. If not, why have the gasoline motor at all?
Q: What about full-electric vehicles?
A: Are there really customers who truly want them? I?m not so sure because there are lots of issues regarding infrastructure and hardware. I d o not believe there will be a dramatic increase in demand for battery vehic les, and I believe this situation is true globally. There are different reg ulations in different countries, and we have to abide by them. So it? ?s a must to continue R&D. But I don?t believe it will become mai nstream anytime soon.
Now he doubles down and ignores the rapid increase in fully electric vehicl es. Tesla continues to geometrically increase production of BEVs in the US as they start production in China and begin construction on a facility in Germany as other EV companies expand as well. He also talks about the issu es of "infrastructure" as if that were somehow an insurmountable problem go ing forward. I guess if you do nothing about a problem, then it is indeed insurmountable.
I'm wondering where Honda will be in 5 and 10 years time? There's some iro ny here. I have trouble tracking the minimal efforts put out by the variou s vendors, but it seems Honda themselves built 300 of the Honda EV Plus wit h a 80 to 100 mile range, pretty good for driving locally. That could have become the basis for the Corolla killer if they had stuck with it.
No, it is pretty clear that both for environmental reasons and marketing re asons, hybrids are not the way forward. It's amazing the CEO of a major au to company can't see that.