Please do not interpret my comments as Atmels view on how to do things. You asked me for an official Atmel opinion, and I told you that the only ones that can provide you with an official Atmel opinion is the Atmel legal department.
That does not mean that I think that you should not keep on doing what you are doing. I am well aware of several companies in my region which are reselling Atmel silicon, and I do not mind that. Typically they are working together with an official Atmel distributor which sees this as a way of doing increased business, and a way to avoid having to deal with companies buying in twos and threes.
Roman is not working with the official distributor and is still using their name, and that is causing them concern.