Last TV factory in Australia closes - Page 2

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Re: What do you expect!


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no it closed because it was unable to compete, were it able to compete it
would have been re-tooled for flat screens, or PVRs or some other new
consumer product.

Bye.
   Jasen

Re: What do you expect!



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Actually it was able to compete with *large screen CRT's* only because of
the shipping and handling costs involved with such items.
No Australian company can compete with China for small mass produced items,
regardless of little Johnny's attempts at forcing a similar wage and
conditions structure here.

MrT.



Re: What do you expect!


My 51" rear projection Panasonic is made in China too. I can imagine the
shipping costs involved.

Rudolf

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Re: What do you expect!



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I saw recently on an SBS program that Wal-Mart in the US takes about 20% of
China's
factory output.

Anyway, the Panasonic crts would have been shipped around the Pacific basin.
I wouldn't think that they would have been manufactured solely for the
Australian markets.


Re: What do you expect!


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China's
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Australian markets.

The engineering manager at the factory told me (about 5 years ago now)
that they did export large numbers to numerous parts of the the Asia
pacific region.
They were very productive, one TV set assembled, tested, boxed and out
the door every 49 seconds or so. It was an impressive plant.

Dave :)


Re: What do you expect!


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It was able to compete just fine for large screen CRTs, and it did that
for many decades.
If CRTs were still as popular then it would not have closed.
The factory was only set up for large screen CRTs, it would have
required a completely new factory entirely for any other product.
Being able to compete *from scratch* with a different product is an
entirely seperate issue, that is not why they closed. Panasonic is not
an Australian company, so I'm sure there are other very good (internal
political) reasons why they would not set up a flat screen factory in
Australia.

Dave :)


Re: What do you expect!



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The decision was dictated purely by the economics
and logistics of building flat panel display products.

With respect to Asia, FPDs (the screen themselves
along with the lamps, drivers and associated pixel
driving/decoding intelligence) are only built in a
handful of OEM factories.

It is monumentally expensive to set up a production facility
for the panels, plus quality control is crucial (far higher
than for CRTs), so fewer panel production plants allow
for concentration and more efficient use of resources.

These FPDs are shipped as kits and then turned into
the various TVs and similar apparatus by adding PSU,
tuner modules, I/O and audio stages, user interface
modules and the enclosure to form a finished product.

FPD's form most of the bulk and weight in a LCD or
Plasma TV set.  To ship these down to Australia, along
with the re-tooling and re-equipping of plant would
have provided little return on investment, since the market
here is tiny compared to the rest of the big consumers.

Plus all of this investment will economically supply only
the AU/NZ/Pacific region.  Export of the finished product
is uneconomic because most of the weight and bulk
has been imported in the first place - so it costs twice
as much in freight.  Labour costs are not as big a factor as
people may think since automated production and goods
handling systems takes care of most of the labour.

Singapore is a good choice for an assembly plant.
It forms a regional hub, whereas AU is really an end-of-
the-line location.  Raw materials, components and sub-
assemblies can flow into and back out of SNG with very
little cost impost.  Land and labour can be (relatively) cheaply
sourced from Malaysia, plus SNG is already an established
shipping point for the Oceania region, the EU and the rest
of Asia.  It is cheaper to ship from SNG to Perth and northern
Australia than to do so from Sydney or Melbourne.




Re: What do you expect!


"David, not to be confused with the other Davids."
server.bigpond.net.au:
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 It is, in the sense that there's quite a skilled labour force
available there, and it's very centrally located. There's a lot
of name brand electronics "manufacturers" (assemblers?) on
Jalan Ahmed Ibrahim, and surrounding districts over there in
the west of the country.

GB
--
 "Men will never be free until the last king is strangled with the
  entrails of the last priest." (Diderot, paraphrasing Meslier)

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